Search Engine Optimization and Marketing
2009-02-26 08:38 AM
Short for search engine marketing, SEM is often used to describe acts associated with researching, submitting and positioning a Web site within search engines to achieve maximum exposure of your Web site.
SEM includes things such as search engine optimization, paid listings and other search-engine related services and functions that will increase exposure and traffic to your Web site.
A properly executed SEM campaign can yield sales, leads, and traffic to your website.
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